Top 5 Fashion Games on Android in Oceania Q1 2022

In the first quarter of 2022, the top 5 fashion games on the Android platform in Oceania demonstrated varied performance trends. Here’s a detailed look at the weekly downloads, revenue, and active users for each game, based on data from Sensor Tower.

Love Fantasy: Match & Stories from Long-WINd started the quarter with weekly revenue of around $999 and fluctuated throughout the quarter, peaking at approximately $1.4K in mid-March. Weekly downloads experienced a decline from over 10K in late December to about 4.9K by the end of March. Active users also saw a gradual decrease from 21.4K to 13.2K over the same period.

Hair Challenge by Rollic Games showed minimal weekly revenue, peaking at $34 at the start of the quarter and hovering around $10 towards the end. Downloads started strong at 7.4K but saw a decline, ending the quarter at 3.5K. Active users decreased from 45.9K to 30.6K throughout the quarter.

Project Makeover by Magic Tavern, Inc. maintained a steady weekly revenue, averaging around $32K. Downloads started at 9.1K and dropped to 2K by the end of March. Active users saw a decrease from 45.1K to 31.5K over the quarter.

DIY Makeup from CrazyLabs LTD did not generate any revenue throughout the quarter. Weekly downloads began at 7.6K and declined to 2.5K. Active users also decreased from 23.8K to around 9.6K over the same period.

Hair Dye, also from CrazyLabs LTD, showed no revenue for the entire quarter. Downloads started at 6.3K and fluctuated, ending at 3.5K. Active users reduced from 22.6K to around 15.2K by the end of March.

These insights are drawn from Sensor Tower data. For more detailed analysis and trends, visit Sensor Tower’s website.